Study Type
Sample Only Study
Geography
Vietnam
Sample Size
200 Completes
Target Group
Females
INTRODUCTION
Our client, was looking for Main grocery shoppers, detergent buyers, mainly responsible for household laundry, Non-rejecters of OMO brand, All to be mums who have a child that is older than 3 years Washing machine type: To use an automatic washing machine at least 3xper week Skin care need: All to agree that caring for their families skin is important to them./p>
APPROACH
- Pre-Screener was used to identify the respondents based on the type of washing machine and age of the children in household.
- Controlled quota sampling was done to ensure that none of the responses were exhausted due to quota-full.
- Continuous email reminders were sent to achieve the required sample size.
