SERVICE OVERVIEW
We hold and maintain a panel of 1.2 million+ respondents in 29 countries across the globe. Panelists are extensively profiled on hundreds of profiling points allowing clients to tap right respondents quickly with greater research insights. Thus, consumer panels offer a vast variety of research application especially with our specifically profiled specialty panels. General consumers are profiled on various Demographic, Geographic, Techno-graphic and Psyco-graphic profiler points.
- Double Opt-in recruitment
- Verification via Directories, Subscribed lists & Tech-tools
- Mobile Verified Panels (US, Canada & India)
- Geo-IP, Digital Fingerprinting to eradicate Pro-Takers
- 8 Specialty Panels
- Deep profiling on Demographics, Psychographics & Techno-graphics
Speciality Consumer(B2C) Panels
Includes detailed information on various family related attributes (as below) :
Household- Number of people
- Marital status
- Monthly/ Annual income
- Employment status
- Number of children
- Pets and pet food
- Mums/ Mums-to-be
- Location
- Type Size
- Ownership status Intention to relocate
Includes range of information about usage of personal care products (as below), to help specific research needs.
Products Used- Brands Awareness/Usage
- Frequency of use
- Frequency of online purchases
- Mode of purchase
- Amount spent
- Brands Awareness/Usage
- Frequency of use
- Frequency of online purchases
- Mode of purchase
- Amount spent
- Skin type
- Cosmetics
- Anti-aging products
- Beauty treatments
- Skin type
- Products
- Sun care
- Beauty treatments
- Music genre
- Book genre
- Games
- Gardening/DIY
- Musical instruments played
- Music events attended
- Preferred cuisine
- Online gambling
- Offline gambling
- Luxury brands
- Art
- Time spent online per week
- Purpose
- Location
- Type of Connectivity
- Service provider and frequency of use Online purchases or intention to purchase.
Holds deep information on Automobile related activities of panelists:
Vehicles owned- Make, Model, Year Accessories/Features
- Purchase/Finance/Lease
- Year of purchase
- New/Used
- Primary Driver/Owner
- Maintenance Responsibility
- Annual Mileage
- Fuel Type
- Personal/company cars
- Make, Model
- Accessories/Features Budget
- Purchase/Finance/Lease
- New/Used
- Primary Driver/Owner
- Motorcycle/RV ownership
- Annual mileage
- Future Purchase
Includes attributes about video game playing attributes of the respondents
Games System- Make/Model currently used
- Intent to purchase
- Game system used by other household members
- Game genre
- Time spent playing per game
- Total time spent playing per week
- Offline and online spend
Includes information on various Technology/Electronic Products used by respondents as :
Type of products owned- Computer
- Laptop
- Tablet
- Computer accessories
- Photocopier
- Projector
- DVD Player
- Television
- Smartphone
- Camera
- Home network